This isn’t just another corporate transaction—it’s a game-changer for supply chains, rail-served real estate, and shipper leverage across North America.

We’ve pulled together some key insights and strategic actions that shippers should consider right now.

Railroads Want Partners, Not Just Customers

I recently visited BNSF Railway with a client and saw firsthand what strong commercial engagement looks like. Spoiler alert: the railroads are hungry for growth—but only with customers who come to the table ready to collaborate.

If you're ready to move beyond rate fights and build something more strategic, this one’s for you.

Said to me by a former industry peer in an executive brainstorming session. That statement resonated as one of the industry's biggest challenges over the last 20 years. The Benefits of Rail are undeniable. Connecting customers, developers and communities to freight rail can be a real challenge but is worth the effort. Keep reading for four keys to implement rail into your network.